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Launch video Skills for Claude Code, Codex & Cursor

Product Launch Video: 12 styles your AI agent can make

Give your agent a website link. A launch video Skill researches the product, writes the storyboard from your real features, and renders a finished MP4 plus an editable project. Watch the examples below, pick a style, and ship your launch film today.

Make one freeWatch 12 examples

Plush Crew Launch Video is free. Free account, no card. Premium styles $4.99 each or all of them from $9.99/mo.

How to make a product launch video with AI, in short

  1. 1Pick a launch video style below.
  2. 2Install its Skill into Claude Code, Codex or Cursor.
  3. 3Paste your product URL and ask for a launch video.
  4. 4Review the storyboard, then render the MP4.

12 product launch video examples

Every clip below was rendered by an Agent Skill from Skillry, not hand-animated. Each Skill turns your own URL into the same style, with your logo, screenshots and copy.

Plush Crew Launch Video

Free

Five cute characters build your promo live in a team editor: chat, cursors, a beat-synced timeline and a preview that plays your logo, real screenshots and URL.

Best for
Consumer apps, playful brands, bilingual (EN/中文) launch posts
Length
~40s
Get it free

Linear Agent Style Launch Video

$4.99

Dark, cinematic film that glides in steep perspective over the surfaces where your product is used, types a command key by key and closes on a glowing wordmark.

Best for
Developer tools, AI agents, CLI and Claude Code / Codex native products
Length
25–40s
Get this style

Manus 2.0 Style Launch Video

$4.99

Keynote-style film with kinetic type on a porcelain canvas, your real interface with camera push-ins, glass cards and a One More Thing reveal, cut to the beat.

Best for
Big version launches, product announcements, feature recaps
Length
75–120s
Get this style

Device-Canvas Product Launch

$4.99

Your product's real screen on a device in a dark studio: it scrolls, zooms into one action and resolves to the lockup through a colour-split reveal.

Best for
SaaS and web apps that want to show the actual UI
Length
Short film
Get this style

Velocity-Matched UI Sting

$4.99

Seven scenes with velocity-matched cuts so the whole sting reads as one continuous camera move instead of a stack of screens.

Best for
Teasers, X / LinkedIn posts, re-brandable social clips
Length
Short sting
Get this style

Agent-Chorus Capability Reel

$4.99

Four different surfaces type the identical prompt, then a beat-cut reel of what came out, closing on the install command.

Best for
Cross-platform tools, SDKs, agent skills and plugins
Length
Short reel
Get this style

Pixel Promo Video

$4.99

Pixel-art promo with scenes designed around your product, typewriter captions, music and sound effects, in night, black-and-white or block-world palettes.

Best for
Indie products, games, side projects with personality
Length
20–45s
Get this style

Pain-Gag Reveal Launch Film

$4.99

Opens on a visual gag, spirals through the clumsy old workaround, then reveals your feature as the obvious fix. Six-act storyboard included.

Best for
Feature launches that solve one obvious, relatable pain
Length
Six acts
Get this style

Technical-Drawing Launch Promo

$4.99

Dark promo where every claim sits inside a drafting apparatus: selection rectangles, hatched boxes, dimension dashes and mono callouts.

Best for
Infra, APIs and dev tools with measurable claims
Length
Short promo
Get this style

Format-Shift Argument Film

$4.99

Renders the same content twice, once with the old format's logic and once with yours, so the difference is watched rather than claimed.

Best for
Products that replace an old format or workflow
Length
Short film
Get this style

Frame-Token Editorial Launch

$4.99

Editorial film on warm paper where every colour, size and radius comes from one token file, and every frame passes four craft tests.

Best for
Design tools, studios and brand-led products
Length
Short film
Get this style

Living-Halftone Canvas Film

$4.99

Plays out on one continuous halftone canvas; the background moves a beat before every cut so the edit feels led, not assembled.

Best for
Brand films and launches that need a distinctive look
Length
Short film
Get this style

Which launch video style fits your product?

If you are launching…Use this style
Developer tool, CLI or AI agentLinear Agent Style Launch Video
Major version launch or keynote momentManus 2.0 Style Launch Video
SaaS / web app where the UI is the heroDevice-Canvas Product Launch
Fun consumer app, first video, zero budgetPlush Crew Launch Video
Quick teaser for X, LinkedIn or Product HuntVelocity-Matched UI Sting
Works across many tools or platformsAgent-Chorus Capability Reel
One feature that fixes one obvious painPain-Gag Reveal Launch Film
Infra or API with hard numbers to showTechnical-Drawing Launch Promo

Make a launch video with Claude Code, Codex or Cursor

  1. 1

    Create a free Skillry account

    Sign in on skillry.dev. Free Skills need no card and no trial.

  2. 2

    Install the Skill

    Copy the install prompt from the Skill page into your agent, use the Skillry CLI, or download the ZIP into your skills folder.

  3. 3

    Brief your agent with a URL

    The Skill opens your site, pulls the real features, logo and screenshots, and checks every claim against the page.

  4. 4

    Approve the storyboard, then render

    You get an MP4 (up to 4K on some styles) and an editable project, so you can fix a word or re-brand later without starting over.

Example prompt

Use the Linear Agent Style Launch Video skill.
Make a 30-second launch video for https://your-product.com
Show the real dashboard, end on our logo and the URL.
Render 1080p MP4.

Anatomy of a launch video that converts

  • Hook in the first 3 seconds

    Most people scroll past. Open on motion, a bold claim or a visual gag, not a logo intro.

  • One problem, said plainly

    Name the pain your user already feels. One sentence is enough.

  • The real product on screen

    Show the actual interface doing the job. Real UI beats stock footage and abstract shapes.

  • Proof

    A result, a number, a before/after or a customer. Something viewers can believe.

  • A clear ending

    Close on the wordmark and one call to action: the URL, the install command or the waitlist.

The Skills above bake this structure in: each one starts from your site, uses your real interface and closes on your wordmark.

How long should it be?

X / LinkedIn / Threads post20–45 s
Product Hunt gallery, landing page hero30–60 s
Big launch / keynote-style announcement75–120 s

Agency vs video SaaS vs an Agent Skill

OptionCostTurnaroundChanges later
Motion design agencyUsually thousands of dollarsWeeksAsk the agency for every change
Template video SaaSMonthly planHoursInside their editor, template look
Launch video Agent SkillFree to $4.99, or all Skills for $9.99/moOne agent sessionYou keep the MP4 and the editable project

Get every launch video style

One Skillry plan unlocks all Premium Skills: these launch video styles plus 400+ Skills for slides, web pages and images, with every update included.

Monthly$9.99/moCancel anytimeYearly$79/yrSave 34% vs monthlyFounding Lifetime$169One-time, price rises as the library grows

Not ready? Start with the free Plush Crew Launch Video. Payments on Skillry are non-refundable, so try the free Skill first.

FAQ

What is a product launch video?

A product launch video is a short film, usually 20 to 120 seconds, that announces a new product or feature. It hooks the viewer, names the problem, shows the real product working and ends with one call to action such as the URL or install command.

How do I make a product launch video with AI?

Install a launch video Agent Skill into Claude Code, Codex or Cursor, then give your agent the product URL. The Skill researches the site, writes a storyboard from your real features, builds the scenes and renders an MP4, plus a project you can edit and re-render.

Can I make a launch video for free?

Yes. Plush Crew Launch Video on Skillry is free with a free account, no card needed. Premium launch video Skills cost $4.99 each, or you can unlock every Premium Skill for $9.99/mo, $79/yr or a $169 one-time founding lifetime plan.

Do I need an API key?

Not to connect Skillry. Some video Skills generate music or sound with FAL or ElevenLabs using your own key, billed per use by that provider. Each Skill page says what it needs.

Which AI agents can run these Skills?

Claude Code, Codex and Cursor, plus other agents that read SKILL.md, such as OpenCode, Hermes Agent and OpenClaw.

How long should a product launch video be?

For social posts aim for 20 to 45 seconds, for a landing page or Product Hunt 30 to 60 seconds, and keep 75 to 120 seconds for a keynote-style launch of a major version.

Your launch deserves a real launch film

Pick a style, point your agent at your URL, and post the video today.

Make my launch video

Disclosure: Agent Skills is a Skillry affiliate. If you buy through links on this page we may earn a commission, at no extra cost to you. Example videos and previews are by Skillry.